Responsible Lobbying.
Does every position your organization advocates, in public or in private, fit a future-fit world? A live session on Future-Fit Break-Even Goal BE22: what the standard requires, where your organization stands, and what to do next.
- For
- Finance directors, CFOs, legal counsel, compliance teams, board members and executive leadership. Also public affairs, treasury, investment teams and procurement. No prior knowledge of the Benchmark is needed.
- Format
- Two hours forty-five minutes. Live virtual.
What it is for.
Companies try to influence the markets they operate in. The goal is that no such effort, direct or through a funded association, hinders progress toward future-fitness.
The standard is Future-Fit Break-Even Goal BE22, "Lobbying and advocacy safeguard the pursuit of future‑fitness". In the words of the Benchmark: "A Future-Fit Business never seeks to influence market dynamics in ways that may contribute to hindering society’s progress toward future-fitness." The session shows what that requires, how progress is measured on the scale from 0 to 100 percent, and what your team has to do to find out where the organization stands.
It is not a complete benchmarking exercise. A real progress score needs data from every site, and more time than one session allows. Participants leave knowing exactly how to do it.
The Future-Fit Business Benchmark is published by the Future-Fit Foundation under a Creative Commons Attribution-ShareAlike 4.0 license. Goal statements are quoted from Release 2.2. Lorne Cousins is a Future-Fit Accredited Advisor.
What you leave with.
- A precise understanding of what BE22 requires, and why the standard is higher than most organizations meet today
- The ability to tell which approaches count under the Benchmark and which do not
- A worked example of the progress score calculation
- A Fitness Snapshot: a directional estimate of where your organization stands on the scale from 0 to 100 percent
- A Game Plan: the questions to ask, the data to gather and the conversations to have, so that real benchmarking can follow
- A Personal Action Plan: three named, time-bound actions
- After the session: a 30-day follow-up pack of four weekly activities
- After the session: the Future-Fit Action Guide for BE22 and a reading list
Why it matters.
- Lobbying against what a company publicly endorses gets found out
- These goals most often show the gap between stated values and actual practice
- A business that meets its environmental goals while avoiding tax or lobbying against progress is not credible
How it runs.
- Short inputs from Lorne on the goal and the standard
- A worked example of the progress score
- The Fitness Snapshot, done on your own organization
- The Game Plan and the Personal Action Plan, written in the session