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Fundamentals

For Small to Medium Businesses (SMBs), the term Algorithmic Governance might initially sound complex and intimidating. However, at its core, it’s a straightforward concept with significant implications for how SMBs operate and grow in today’s data-driven world. Think of Algorithmic Governance simply as the way SMBs manage and oversee the use of algorithms ● those sets of rules or instructions that computers follow to make decisions or automate tasks. Just as a larger corporation might have complex governance structures for finance or operations, SMBs need a way to govern their algorithms, albeit on a scale appropriate to their size and resources.

Algorithmic Governance, at its most basic for SMBs, is about understanding and managing the automated decision-making processes that increasingly shape their operations.

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What are Algorithms in the SMB Context?

Algorithms aren’t just for tech giants. SMBs are already using them, often without even realizing it. Consider these common examples:

These examples demonstrate that algorithms are not abstract concepts; they are practical tools that SMBs are already leveraging to improve efficiency, enhance customer experiences, and drive growth. The key is to move from passively using these tools to actively governing them.

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Why is Algorithmic Governance Important for SMBs?

Even though SMBs might have limited resources compared to large enterprises, Algorithmic Governance is still vital for several reasons:

  1. Fairness and Ethical Considerations ● Algorithms, if not properly designed and monitored, can perpetuate biases. For instance, a hiring algorithm trained on historical data that reflects past gender imbalances could unintentionally discriminate against female candidates. SMBs, just like larger companies, need to ensure their algorithms are fair and ethical, reflecting their values and avoiding legal or reputational risks.
  2. Compliance and Regulation ● As regulations like GDPR and CCPA become more prevalent, SMBs need to be mindful of how algorithms handle customer data. helps ensure compliance by establishing clear guidelines for data usage and algorithmic transparency. Failure to comply can result in significant fines, even for SMBs.
  3. Operational Efficiency and Accuracy ● While algorithms are designed to improve efficiency, they are not infallible. Errors in algorithms can lead to inaccurate decisions, impacting everything from marketing campaigns to inventory management. Algorithmic governance includes processes for monitoring algorithm performance, identifying errors, and making necessary adjustments. This ensures that automation actually delivers the intended benefits.
  4. Maintaining Customer Trust ● In an era of increasing consumer awareness about data privacy and algorithmic bias, transparency is crucial for building and maintaining customer trust. SMBs that demonstrate responsible algorithmic governance can differentiate themselves and build stronger customer relationships. Customers are more likely to trust businesses that are open about how they use technology and data.
  5. Strategic Alignment and Business Goals ● Algorithms should not operate in a vacuum. Algorithmic governance ensures that the use of algorithms is aligned with the overall strategic goals of the SMB. This means defining clear objectives for algorithm implementation, measuring their impact on key business metrics, and adapting algorithms as business needs evolve.

Ignoring algorithmic governance is no longer a viable option for SMBs. As they increasingly rely on technology to compete and grow, establishing basic governance frameworks becomes essential for responsible and sustainable business practices.

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Getting Started with Algorithmic Governance ● Practical First Steps for SMBs

Implementing Algorithmic Governance doesn’t require a massive overhaul or significant investment for SMBs. It starts with simple, practical steps:

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1. Awareness and Education

The first step is to raise awareness within the SMB about what algorithms are and how they are being used in the business. This involves educating employees, especially those in decision-making roles, about the basics of algorithmic governance and its importance. Workshops, online resources, or even informal discussions can be valuable. The goal is to create a culture of algorithmic awareness.

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2. Inventory and Mapping

SMBs should create an inventory of all the algorithms they are currently using, even if indirectly through software or platforms. This involves identifying ●

  • What Algorithms are Being Used? (e.g., marketing automation, CRM algorithms, e-commerce recommendations).
  • Where are They Being Used? (e.g., marketing department, sales team, customer service).
  • What Data do They Use? (e.g., customer data, sales data, website traffic data).
  • What are Their Intended Outcomes? (e.g., increased sales, improved customer satisfaction, efficient marketing campaigns).

This mapping exercise provides a clear picture of the SMB’s algorithmic landscape and helps prioritize areas for governance.

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3. Define Basic Principles and Guidelines

Based on the inventory and the SMB’s values, establish basic principles for algorithmic use. These could include:

These principles act as a guiding compass for algorithmic governance within the SMB.

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4. Start Small and Iterate

SMBs don’t need to implement a comprehensive overnight. Start with a pilot project focusing on one or two key algorithms. For example, an SMB might begin by focusing on governing its algorithms. Implement the principles and guidelines, monitor performance, and learn from the experience.

Iterate and refine the approach as needed. This agile approach allows SMBs to build their algorithmic governance capabilities gradually and effectively.

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5. Seek External Support When Needed

SMBs can leverage external resources and expertise to support their algorithmic governance efforts. This could include consulting with experts in data ethics, data privacy, or AI governance. There are also industry associations and online resources that provide guidance and best practices for algorithmic governance, specifically tailored for smaller businesses. Don’t hesitate to seek help when needed.

By taking these fundamental steps, SMBs can begin to establish a robust yet practical approach to Algorithmic Governance, ensuring they harness the power of algorithms responsibly and ethically, driving and building trust with their stakeholders.

Intermediate

Building upon the foundational understanding of SMB Algorithmic Governance, we now delve into the intermediate aspects, focusing on how SMBs can move beyond basic awareness and implement more structured and effective governance practices. At this stage, it’s crucial to recognize that algorithmic governance is not just about avoiding risks; it’s also about strategically leveraging algorithms to unlock new opportunities and gain a competitive edge. For SMBs at this intermediate level, algorithmic governance becomes a proactive tool for growth and innovation, rather than just a reactive measure for compliance.

Intermediate Algorithmic Governance for SMBs is about strategically integrating governance practices into the algorithmic lifecycle, from design and deployment to monitoring and refinement, to maximize business value and mitigate risks proactively.

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Developing an Algorithmic Governance Framework for SMBs

Moving beyond ad-hoc approaches requires developing a more formalized Algorithmic Governance Framework. This framework provides a structured approach to managing algorithms throughout their lifecycle. A practical framework for SMBs can be built around these key pillars:

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1. Algorithmic Impact Assessment

Before deploying any new algorithm or significantly modifying an existing one, SMBs should conduct an Algorithmic Impact Assessment (AIA). This assessment systematically evaluates the potential impacts of the algorithm, both positive and negative. The AIA should consider:

  • Intended Purpose and Business Value ● Clearly define what the algorithm is intended to achieve and how it contributes to business goals. Quantify the expected benefits where possible (e.g., projected increase in sales, efficiency gains).
  • Data Inputs and Quality ● Analyze the data the algorithm will use. Assess data quality, completeness, and potential biases within the data. Poor can lead to flawed algorithmic outputs and unintended consequences.
  • Potential Risks and Harms ● Identify potential risks, including ethical concerns, fairness issues, data privacy violations, and operational risks. Consider different stakeholder groups (customers, employees, partners) and how they might be affected. For example, an algorithm used for credit scoring might unfairly disadvantage certain demographic groups if not carefully designed and validated.
  • Mitigation Strategies ● Develop strategies to mitigate identified risks. This might involve adjusting the algorithm design, implementing data quality controls, establishing monitoring mechanisms, or developing contingency plans.
  • Transparency and Explainability ● Determine the level of transparency and explainability needed for the algorithm. For customer-facing algorithms, explainability can be crucial for building trust. For internal algorithms, transparency for employees involved in using or managing the algorithm might be important.

The AIA should be documented and reviewed by relevant stakeholders before algorithm deployment. It’s not a one-time exercise but should be revisited periodically, especially when algorithms are updated or business contexts change.

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2. Data Governance and Quality Management

Effective Algorithmic Governance is heavily reliant on robust Data Governance. SMBs need to establish clear policies and procedures for data collection, storage, processing, and usage. Key aspects of in the context of algorithmic governance include:

  • Data Lineage and Provenance ● Understand where data comes from, how it’s transformed, and its journey through the organization. This is crucial for tracing back data quality issues that might affect algorithm performance.
  • Data Quality Standards ● Define and enforce data quality standards, including accuracy, completeness, consistency, and timeliness. Implement data validation and cleansing processes to ensure data used by algorithms is reliable.
  • Data Access and Security ● Control access to data based on the principle of least privilege. Implement robust security measures to protect data from unauthorized access, breaches, and cyber threats. Data security is paramount for maintaining customer trust and complying with regulations.
  • Data Privacy and Compliance ● Ensure data handling practices comply with relevant data privacy regulations (e.g., GDPR, CCPA). Implement data anonymization or pseudonymization techniques where appropriate, especially when dealing with sensitive personal data.
  • Data Ethics Framework ● Develop an ethical framework for data usage that aligns with the SMB’s values and societal norms. This framework should guide decisions about data collection, usage, and sharing, particularly in algorithmic contexts.

Investing in data governance is not just about compliance; it’s about building a solid foundation for reliable and trustworthy algorithms.

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3. Algorithmic Monitoring and Auditing

Once algorithms are deployed, continuous Monitoring and Auditing are essential components of algorithmic governance. This involves:

  • Performance Monitoring ● Track key performance indicators (KPIs) to assess whether algorithms are achieving their intended business outcomes. Monitor for performance degradation or unexpected behavior. Establish alerts and thresholds to trigger reviews when performance deviates from expected levels.
  • Bias Detection and Mitigation ● Implement mechanisms to detect and mitigate potential biases in algorithmic outputs. This might involve regularly analyzing algorithm outputs for disparate impact across different demographic groups. Techniques like fairness metrics and adversarial debiasing can be employed.
  • Explainability and Interpretability Analysis ● For critical algorithms, conduct periodic analysis to ensure they remain explainable and interpretable. Understand the factors driving algorithmic decisions and ensure these factors are justifiable and aligned with ethical principles. Techniques like SHAP values or LIME can be used for explainability.
  • Incident Response and Remediation ● Establish procedures for responding to algorithmic incidents, such as errors, biases, or unexpected outcomes. Define roles and responsibilities for investigating incidents, implementing corrective actions, and preventing recurrence.
  • Regular Algorithmic Audits ● Conduct periodic audits of algorithms, potentially involving internal or external experts, to assess their compliance with governance frameworks, ethical guidelines, and performance standards. Audits should be documented and findings should inform improvements to the algorithmic governance framework.

Monitoring and auditing are not just about detecting problems; they are also about continuously learning and improving algorithm performance and governance practices.

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4. Human Oversight and Intervention

While algorithms automate decision-making, Human Oversight and Intervention remain critical, especially in SMBs where resources for fully automated governance might be limited. This includes:

  • Human-In-The-Loop Systems ● Design systems where humans are involved in critical decision points, particularly when algorithms are used for high-stakes decisions or in sensitive contexts. This allows for human judgment and ethical considerations to be factored in.
  • Escalation Paths ● Establish clear escalation paths for situations where algorithms produce questionable or potentially harmful outputs. Ensure that employees have a clear process to raise concerns and that these concerns are addressed promptly and effectively.
  • Human Review of Algorithmic Decisions ● For certain types of decisions, implement a process for human review of algorithmic outputs, especially before they are implemented. This is particularly important for decisions that significantly impact individuals or stakeholders.
  • Training and Empowerment of Employees ● Train employees who interact with or manage algorithms to understand their limitations, potential biases, and ethical implications. Empower them to exercise judgment and intervene when necessary. is crucial across the organization.
  • Feedback Mechanisms ● Establish feedback mechanisms for employees and stakeholders to report issues, provide suggestions, and contribute to the ongoing improvement of algorithmic governance practices.

Human oversight ensures that algorithms remain tools that serve human values and business objectives, rather than becoming autonomous decision-making entities beyond human control.

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5. Documentation and Communication

Comprehensive Documentation and Clear Communication are essential for effective algorithmic governance, particularly as SMBs grow and algorithmic complexity increases. This includes:

  • Algorithmic Documentation ● Maintain detailed documentation for each algorithm, including its purpose, design, data inputs, assumptions, limitations, and governance procedures. This documentation serves as a reference point for ongoing management, auditing, and knowledge transfer.
  • Governance Policies and Procedures ● Document all algorithmic governance policies, procedures, and guidelines in a clear and accessible manner. Ensure these documents are regularly updated and communicated to relevant stakeholders.
  • Transparency Reporting ● Consider publishing transparency reports, especially for customer-facing algorithms, outlining how algorithms are used, what data they process, and the governance mechanisms in place. This builds trust and demonstrates commitment to responsible AI practices.
  • Internal Communication and Training Materials ● Develop internal communication materials and training programs to educate employees about algorithmic governance principles, procedures, and their roles in implementing them.
  • Stakeholder Communication ● Communicate with external stakeholders, such as customers, partners, and regulators, about the SMB’s approach to algorithmic governance, as appropriate. Proactive communication can build trust and mitigate potential concerns.

Documentation and communication are not just about compliance; they are about fostering a culture of transparency, accountability, and shared understanding around algorithmic governance within the SMB.

By implementing these intermediate-level practices, SMBs can establish a more robust and proactive approach to Algorithmic Governance. This not only mitigates risks but also enables them to harness the full potential of algorithms for sustainable growth, innovation, and in the increasingly algorithmic business landscape.

Advanced

At the advanced level, SMB Algorithmic Governance transcends mere risk mitigation and operational efficiency, evolving into a strategic imperative that shapes the very fabric of the organization. It’s no longer just about managing algorithms, but about architecting an Algorithmic Enterprise ● an SMB where algorithms are deeply integrated into core business processes, strategic decision-making, and even organizational culture. This advanced perspective recognizes that algorithmic governance is not a static framework but a dynamic, evolving discipline that must adapt to the rapidly changing landscape of AI, data ethics, and societal expectations. The advanced meaning of SMB Algorithmic Governance, therefore, is the proactive and ethically grounded orchestration of algorithmic systems to achieve sustainable competitive advantage, foster innovation, and build long-term in an increasingly complex and algorithmically mediated world.

Advanced SMB Algorithmic Governance is the strategic and ethical orchestration of algorithmic systems across the entire business ecosystem to drive sustainable competitive advantage, foster innovation, and cultivate deep stakeholder trust in a complex algorithmic landscape.

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Redefining SMB Algorithmic Governance ● A Multi-Faceted Perspective

To truly grasp the advanced meaning of SMB Algorithmic Governance, we must analyze its diverse perspectives and cross-sectorial influences. Considering the multi-cultural business aspects and analyzing cross-sectorial business influences, one critical lens emerges as particularly relevant for SMBs aiming for advanced algorithmic governance ● the Human-Centered Algorithmic Governance perspective. This perspective, grounded in research from fields like Human-Computer Interaction, Organizational Ethics, and Responsible AI, emphasizes that algorithms, especially in the SMB context, should be designed, deployed, and governed with a primary focus on human values, needs, and well-being. This is particularly crucial for SMBs, where customer relationships and employee engagement are often key differentiators.

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The Human-Centered Algorithmic Governance Perspective for SMBs

The human-centered approach to algorithmic governance challenges the purely technical or efficiency-driven view of algorithms. It argues that algorithms are not neutral tools but socio-technical systems that deeply impact human lives and organizational dynamics. For SMBs, this perspective translates into several key principles:

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1. Algorithmic Empathy and User-Centric Design

Advanced algorithmic governance starts with Algorithmic Empathy ● understanding the human impact of algorithms from the perspective of all stakeholders, including customers, employees, and even the wider community. This requires SMBs to adopt a User-Centric Design approach to algorithm development and deployment. This means:

  • Stakeholder Engagement ● Actively involve stakeholders in the algorithm design process. Solicit feedback from customers, employees, and potentially even community representatives to understand their needs, concerns, and expectations regarding algorithmic systems. Workshops, surveys, and user testing can be valuable tools.
  • Ethical Design Principles ● Embed ethical design principles directly into the algorithm development lifecycle. Consider values like fairness, transparency, accountability, privacy, and beneficence from the outset. Use frameworks like “Ethics by Design” to guide development.
  • Human-Algorithm Collaboration ● Design algorithms to augment human capabilities, not replace them entirely. Focus on creating systems where humans and algorithms work collaboratively, leveraging the strengths of both. For example, in customer service, algorithms can handle routine inquiries, freeing up human agents to focus on complex or emotionally sensitive issues.
  • Accessibility and Inclusivity ● Ensure algorithms are accessible and inclusive for all users, regardless of their technical skills, background, or abilities. Consider diverse user needs and avoid perpetuating biases that might disproportionately affect certain groups.

By prioritizing human needs and perspectives, SMBs can create algorithms that are not only effective but also ethical, trustworthy, and beneficial for all stakeholders.

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2. Explainable and Transparent Algorithmic Systems

In the advanced stage, Explainability and Transparency are not just about compliance; they are about building trust and fostering meaningful human-algorithm interaction. This requires SMBs to move beyond basic transparency and strive for Deep Explainability. This involves:

  • Interpretability by Design ● Choose algorithmic models that are inherently interpretable, especially for high-stakes decisions. Linear models, decision trees, or rule-based systems often offer better interpretability than complex black-box models like deep neural networks. When black-box models are necessary, invest in techniques to enhance their explainability.
  • Contextualized Explanations ● Provide explanations that are tailored to the context and the user. Different stakeholders will require different levels of detail and types of explanations. For example, a customer might need a simple explanation of why a product was recommended, while an auditor might require a more technical explanation of the algorithm’s decision-making process.
  • Proactive Transparency ● Be proactive in communicating about algorithmic systems. Publish clear and accessible information about how algorithms are used, their purpose, and the governance mechanisms in place. This could include algorithm charters, transparency reports, or even interactive dashboards that allow users to explore algorithmic decision-making.
  • Feedback Loops for Explainability ● Establish feedback loops to continuously improve the explainability of algorithms. Solicit feedback from users on the clarity and usefulness of explanations and use this feedback to refine explanation mechanisms.

Deep explainability empowers users to understand, trust, and engage with algorithmic systems, fostering a more collaborative and transparent algorithmic environment.

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3. Algorithmic Accountability and Redress Mechanisms

Advanced algorithmic governance demands robust Accountability Mechanisms and effective Redress Processes. This means going beyond simply assigning responsibility and establishing clear pathways for addressing algorithmic harms. This includes:

  • Distributed Accountability ● Recognize that algorithmic accountability is not solely the responsibility of technical teams. Distribute accountability across different roles and functions within the SMB, including leadership, legal, compliance, ethics, and operational teams.
  • Clear Lines of Responsibility ● Define clear lines of responsibility for algorithm design, deployment, monitoring, and governance. Document roles and responsibilities and ensure they are well-understood across the organization.
  • Independent Audit and Oversight ● Consider establishing independent audit and oversight mechanisms for critical algorithmic systems. This could involve internal audit functions or external ethical review boards. Independent oversight enhances credibility and accountability.
  • Effective Redress Mechanisms ● Establish clear and accessible redress mechanisms for individuals or groups who are negatively impacted by algorithmic decisions. This could include appeals processes, human review pathways, or even alternative dispute resolution mechanisms. Redress mechanisms should be fair, transparent, and timely.
  • Continuous Improvement of Accountability ● Regularly review and improve accountability mechanisms based on experience, feedback, and evolving best practices. Accountability is not a static concept but requires continuous adaptation and refinement.

Robust accountability and redress mechanisms build trust and demonstrate a commitment to responsible algorithmic practices, even when things go wrong.

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4. Algorithmic Literacy and Empowerment Across the SMB

Advanced algorithmic governance requires fostering Algorithmic Literacy across the entire SMB. This is not just about technical skills but about developing a broader understanding of algorithms, their impact, and ethical considerations among all employees. This includes:

  • Comprehensive Training Programs ● Implement comprehensive training programs on algorithmic literacy for all employees, tailored to their roles and responsibilities. Training should cover basic concepts of algorithms, their applications in the SMB context, ethical considerations, and governance procedures.
  • Algorithmic Champions and Advocates ● Identify and cultivate algorithmic champions and advocates within different departments. These individuals can serve as points of contact for algorithmic governance, promote best practices, and facilitate within their teams.
  • Accessible Resources and Knowledge Sharing Platforms ● Create accessible resources and knowledge sharing platforms on algorithmic governance. This could include internal wikis, online forums, or regular workshops and seminars. Make it easy for employees to learn about and engage with algorithmic governance topics.
  • Empowerment to Question and Challenge ● Foster a culture where employees are empowered to question and challenge algorithmic decisions and processes. Encourage critical thinking about algorithms and create safe spaces for raising concerns and suggesting improvements.
  • Integration into Organizational Culture ● Integrate algorithmic literacy and ethical considerations into the SMB’s organizational culture. Make algorithmic responsibility a core value and integrate it into performance reviews, hiring practices, and internal communications.

Algorithmic literacy empowers employees to become active participants in algorithmic governance, fostering a more responsible and ethically informed algorithmic enterprise.

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5. Dynamic and Adaptive Algorithmic Governance

Finally, advanced algorithmic governance must be Dynamic and Adaptive, recognizing that the algorithmic landscape is constantly evolving. This requires SMBs to build governance frameworks that are flexible, agile, and capable of adapting to new technologies, ethical challenges, and societal expectations. This involves:

  • Continuous Monitoring of the Algorithmic Landscape ● Actively monitor the evolving landscape of AI, data ethics, and algorithmic governance. Stay informed about new technologies, emerging ethical challenges, and best practices. Engage with industry communities and research institutions.
  • Regular Review and Updates of Governance Frameworks ● Regularly review and update the algorithmic governance framework to ensure it remains relevant and effective. Frameworks should be living documents that are adapted based on experience, feedback, and changes in the external environment.
  • Agile Governance Processes ● Implement agile governance processes that allow for rapid iteration and adaptation. Avoid overly bureaucratic or rigid processes that hinder responsiveness to change. Embrace iterative approaches to governance implementation.
  • Experimentation and Innovation in Governance ● Encourage experimentation and innovation in algorithmic governance practices. Explore new governance mechanisms, technologies, and approaches. Learn from both successes and failures and continuously refine governance strategies.
  • Long-Term Vision for Algorithmic Governance ● Develop a long-term vision for algorithmic governance that aligns with the SMB’s strategic goals and values. Think beyond immediate risks and compliance and consider how algorithmic governance can contribute to long-term sustainability, innovation, and stakeholder trust.

Dynamic and adaptive governance ensures that the SMB remains at the forefront of responsible algorithmic practices, navigating the complexities of the algorithmic age with agility and foresight.

By embracing this human-centered perspective and implementing these advanced principles, SMBs can transform Algorithmic Governance from a reactive necessity into a strategic differentiator. They can build algorithmic enterprises that are not only efficient and innovative but also ethical, trustworthy, and deeply aligned with human values, fostering long-term success and positive societal impact.

SMBs that embrace advanced, human-centered algorithmic governance will not only mitigate risks but also unlock new opportunities for innovation, competitive advantage, and sustainable growth in the algorithmic age.

SMB Algorithmic Governance, Human-Centered AI, Ethical Automation
Managing automated decisions ethically in SMBs.