Meaning ● Website Launch, in the context of Small and Medium-sized Businesses, signifies the strategic deployment of a newly developed or significantly updated website, crucial for SMB growth by expanding market reach. This action involves a meticulously planned implementation, often leveraging automation tools for efficient deployment and data tracking. The launch represents a critical inflection point for attracting new customers and solidifying online brand presence. ● Successful website launches align tightly with pre-defined business objectives such as lead generation and e-commerce sales increases.