Meaning ● Technology-Driven Ambidexterity in the SMB context signifies the capability of a business to concurrently pursue both incremental innovation using established technologies and radical innovation by adopting new, disruptive technologies to foster sustained business growth. The goal for SMBs is to successfully balance exploiting current technological capabilities with actively exploring new opportunities for automation and business development. Achieving this duality facilitates adaptation to market dynamics and creates a competitive advantage, crucial for scaling within dynamic environments. ● For small to medium sized businesses, successful implementation relies on strategic technology investments, employee training to handle dual roles, and flexible operational structures which will support rapid business changes. Further, this organizational dynamic permits the efficient automation of routine tasks, enabling employees to focus on forward-thinking projects and new product/service exploration, significantly enhancing business performance. ● The effective deployment allows SMBs to maintain a competitive edge by optimizing current workflows while simultaneously developing future-proof strategies that leverage emerging technological advancements, enabling ongoing business process enhancements and improvements.
