Meaning ● Strategic Technology Management (STM) for SMBs signifies a deliberate approach to leveraging technology investments for business growth and operational efficiency. It’s not merely about adopting the latest gadgets; it’s about aligning technological choices with the company’s overall business strategy, focusing on areas like automation to reduce costs and improve service delivery. For small and medium-sized businesses, effective STM involves assessing current technology infrastructure, identifying opportunities for innovation, and implementing solutions that directly support revenue generation and market competitiveness. This proactive management includes carefully planning technology upgrades, allocating resources strategically, and mitigating risks associated with technology adoption, ensuring a strong return on investment.
