Meaning ● Strategic Ecosystem Expansion, within the SMB context, signifies a deliberate strategy where a small to medium-sized business fosters partnerships and integrations to extend its reach, improve operational automation, and implement innovative solutions. It involves identifying and engaging with complementary businesses, technology providers, or customer segments to create a network that mutually benefits all parties, ultimately driving growth and improving efficiency. Furthermore, for SMBs, this commonly begins with the automation of core business processes to ensure stable infrastructure, supporting wider integration with external parties without overburdening internal resources.
