Meaning ● In the context of Small and Medium-sized Businesses (SMBs), stakeholder value creation signifies the generation of increased worth, not exclusively for shareholders, but also for all entities impacted by or influencing the business’s operations. This includes customers, employees, suppliers, communities, and increasingly, the environment. It is a strategic approach that prioritizes long-term sustainable growth over short-term gains. For SMBs pursuing growth, automation plays a critical role, enabling them to scale operations and enhance productivity which, in turn, directly improves the value proposition for customers through better service or lower costs. Automation implementation requires careful consideration of employee needs, training, and potential job displacement, affecting employee value.
● Simultaneously, streamlined processes from automation can lead to improved product or service quality, thereby augmenting customer value. Achieving optimal stakeholder value requires a holistic approach. Supplier relationships also impact value, focusing on mutually beneficial partnerships can lower costs and ensure supply chain resilience. Therefore, stakeholder value creation within SMB growth strategies is inextricably linked to successful automation and implementation efforts that address the needs and expectations of diverse stakeholder groups. Considering value beyond just monetary metrics will enhance an organization’s stability.
