Meaning ● SMB Crisis Management, within the landscape of Small and Medium-sized Businesses, involves strategic planning and decisive action to mitigate threats to business continuity during periods of significant disruption. Automation, playing a pivotal role, can expedite communication protocols and resource allocation during crisis events. Implementation of robust crisis communication systems is also vital to safeguard brand reputation and maintain stakeholder trust. Business processes may be impacted, thus creating streamlined protocols in automation to provide assistance and business continuity.
