Meaning ● Repurposing Workflow, within the small to medium-sized business (SMB) context, designates the systematic process of adapting existing business assets—content, data, software, or processes—for new applications or markets. This strategy directly impacts SMB growth by maximizing return on investment (ROI) from prior investments and decreasing development time. ● Within automation, repurposing workflows allow SMBs to leverage established automated sequences, modifying them to address related business tasks, reducing the need for starting from scratch.
