
Socio-Technical Systems Theory
Meaning ● STST for SMBs: Integrating human & tech for growth.

Growth-Oriented Culture
Meaning ● A dynamic SMB environment prioritizing continuous improvement, adaptation, and long-term value creation.

Sustainable Scalability Paradigm
Meaning ● Sustainable Scalability Paradigm for SMBs: Strategically growing while maintaining resilience, responsibility, and adapting to SMB-specific challenges.

Ecosystem-Based Business Models
Meaning ● Strategic networks where SMBs collaborate to create shared value, leveraging partnerships for growth and resilience.

Rapid Scaling
Meaning ● Rapid Scaling for SMBs: Strategically accelerating growth through automation and optimized processes to achieve market leadership and long-term sustainability.

Born-Global Strategy
Meaning ● A Born-Global Strategy is when SMBs intentionally pursue rapid international expansion from inception, leveraging global interconnectedness for accelerated growth.