Meaning ● Network-Centric SMBs represent a strategic business model where small and medium-sized businesses intentionally structure their operations, processes, and technology infrastructure to leverage network effects for accelerated growth. This entails extensive use of interconnected digital platforms, collaborative tools, and data-driven systems to enhance communication, streamline workflows, and expand market reach. For SMBs, implementing a network-centric approach typically means adopting cloud-based solutions, robust cybersecurity measures, and integrated CRM and ERP systems to improve scalability and operational efficiency. ● Consequently, this strategy directly supports business automation by enabling the seamless flow of information and the automated execution of routine tasks, leading to reduced costs and improved decision-making through enhanced access to real-time data analytics. The fundamental aim is to foster a more agile, responsive, and competitive business that can readily adapt to changing market conditions and capitalize on new opportunities.
