Meaning ● Intangible Value Quantification, in the SMB arena, represents the structured process of assigning measurable values to assets that lack physical form. This commonly includes brand equity, customer loyalty, intellectual property, and the positive impacts of streamlined, automated systems. Evaluating these elements allows SMBs to gain a clearer understanding of their total worth, leading to better-informed strategic decisions concerning resource allocation and investments into automation and implementation efforts. Moreover, accurate quantification supports more effective communication of company value to investors or during potential acquisitions.
