Meaning ● A Friction-Positive Ecosystem, in the realm of SMBs, describes a business environment where carefully introduced points of “friction” – such as strategic pauses in automation, human-in-the-loop processes, or gated approvals – actually enhance overall efficiency, customer satisfaction, or data integrity. This is a counterintuitive approach, designed to mitigate the risks of unchecked automation and ensure quality, control, and a personalized customer experience within SMB operations. Friction-Positive Ecosystems encourage continuous improvement by creating feedback loops and opportunities for human intervention where AI may falter, providing SMBs greater resilience.
