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Ethical Capital

Meaning ● Ethical Capital in the SMB context represents the accumulated trust, integrity, and responsible business practices a company builds, directly impacting its growth, the success of automation initiatives, and smooth implementation of strategies. A strong Ethical Capital base attracts investors, customers, and talent, offering a competitive edge that is vital for SMB scalability. Investing in ethical employee training is not only beneficial but is also considered an excellent starting point.

Descriptor & Scope ● For SMBs, Ethical Capital extends beyond simple legal compliance; it involves creating a values-driven culture that permeates all aspects of operations, from supply chain management to customer relations, affecting both internal and external stakeholders.