Meaning ● Employee Turnover Strategy, within the SMB landscape, signifies a deliberate, proactive framework designed to manage the rate at which employees leave an organization, a critical factor influencing operational continuity and profitability. Focusing on SMB growth, this strategy involves understanding the specific reasons for turnover, which may range from limited advancement opportunities to compensation dissatisfaction, especially when compared to larger enterprises. Automation, where applicable, can streamline aspects of HR, such as onboarding and offboarding, improving efficiency, but a broader strategy also addresses cultural fit and employee engagement. Implementation encompasses a range of interventions, from competitive salary adjustments and benefits packages to enhanced training programs and career development plans tailored to retain valued talent and to mitigate the costly impact of departures and talent acquisition. A well-defined turnover strategy aligns talent management with overall business goals, supporting sustainable expansion. ● Examining internal workflows and automating repetitive tasks reduces employee burnout, a common driver of turnover within SMBs struggling to scale. Identifying key performance indicators related to employee satisfaction allows for timely intervention. Finally, promoting a culture of open communication and feedback directly influences employee loyalty and reduces attrition.