Meaning ● Employee Equity Strategy, within the specific context of SMB growth, automation, and implementation, denotes a structured plan that grants employees ownership stake in the company, aligning their interests with the overall success of the business, especially during periods of scaling, technology adoption, and streamlined processes. The business rationale includes incentivizing performance, attracting and retaining talent, and fostering a culture of shared accountability as SMBs navigate expansion and operational enhancement. Typically, such a strategy involves distributing stock options or shares to eligible employees, which can be triggered by specific performance milestones or tenure. Implementing automation may affect which roles receive equity, as automation alters job responsibilities and impacts organizational productivity.