Meaning ● The Digital Transformation Index (DTI) for SMBs quantifies their progress in adopting digital technologies and strategies, serving as a benchmark for growth and competitive advantage. Achieving a high DTI score usually suggests a firm is strategically integrating automation and innovative technologies into operational workflows. For small to medium-sized businesses, the DTI measures how effectively they leverage technology for implementation of streamlined processes and decision-making, ultimately contributing to revenue growth and market share. The Index is a measurement of how a SMB business moves from traditional methods of sales and marketing by measuring technology use across various business functions. ● An elevated index score can reveal areas for further automation investment, allowing resources to be utilized optimally. Furthermore, the DTI allows an SMB to understand its relative market position, identify critical operational gaps and areas requiring prioritized implementation. The DTI effectively serves as a roadmap to enhance productivity and optimize business models.
