Meaning ● Data-Driven Agile, specifically for small and medium-sized businesses, is a strategic approach leveraging verified data insights to inform iterative project management, product development, and decision-making processes, driving growth. In the context of SMB automation, this methodology enables businesses to efficiently identify process bottlenecks and optimize workflows, based not on guesswork, but empirical evidence, enhancing efficiency. ● When considering implementation, Data-Driven Agile allows SMBs to quickly adapt to market changes and customer feedback through continual analysis of key performance indicators (KPIs), facilitating smarter resource allocation. It prioritizes investments in tools and technology yielding demonstrable returns, and reduces reliance on intuition alone. A fundamental element is rigorous A/B testing.
