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Data Based Marketing

Meaning ● Data Based Marketing, in the realm of Small and Medium-sized Businesses, signifies a strategic approach where marketing decisions are directly informed by the analysis of relevant data. The effectiveness of campaigns, product development, or client profiling directly improves based on the business intelligence extracted. This business practice, specifically relevant for SMB Growth, relies on meticulously gathered consumer insights and market trends, resulting in streamlined efforts and optimized ROI.