Meaning ● Customer Value Orchestration, within the SMB arena, signifies the strategic alignment of all business activities and automated processes to consistently deliver superior value to customers. As SMBs embrace automation, CVO becomes critical for coordinating technology, data, and human interactions. Furthermore, effective implementation relies on deeply understanding customer needs and adapting quickly, using feedback loops to refine processes and enhance value delivery. Focusing on value helps small firms retain customers, boost loyalty, and differentiate from larger rivals.
