Meaning ● Customer Satisfaction Metrics, when strategically applied within the SMB sector, act as a quantifiable barometer of customer perception and loyalty regarding the delivered product or service. For SMBs seeking growth, implementation of automation solutions hinges on understanding customer needs; therefore, these metrics provide pivotal insights into the effectiveness of implemented automations and their impact on the customer journey. These business insights can influence further iterations, product refinement, and the calibration of service delivery models.
