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Customer-Centric Email

Meaning ● Customer-Centric Email, within the SMB sector, signifies a deliberate strategy focusing on personalized and relevant email communications, designed to enhance customer engagement and loyalty, while aiming for business growth. ● In the realm of automation, this involves leveraging tools and platforms to efficiently deliver tailored messages based on customer data and behavior. ● From an SMB implementation standpoint, it necessitates careful planning and execution to integrate email marketing efforts seamlessly with broader business objectives, driving sales and customer retention without overspending resources.