Meaning ● Community-Driven Innovation, within the SMB sphere, signifies a strategic approach where the collective knowledge and contributions of a firm’s stakeholders, including employees, customers, and partners, are actively solicited and integrated into the innovation process. This collaborative methodology aims to accelerate SMB growth by tapping into diverse perspectives for generating novel ideas, refining existing products and services, and identifying unmet market needs, especially in the context of automation and enhanced operational efficiencies.
