Meaning ● Cognitive SMBs represent the strategic application of artificial intelligence (AI) and machine learning (ML) technologies within small to medium-sized businesses, facilitating enhanced decision-making, operational automation, and improved customer experiences. These are SMBs deliberately implementing AI-driven solutions to optimize various business functions, such as marketing, sales, and customer service. Scope ● The scope extends from automating routine tasks, freeing up human capital for strategic initiatives, to generating data-driven insights that inform critical business decisions; this encompasses AI-powered tools for data analytics, predictive modeling, and personalized customer interactions. Ultimately, Cognitive SMBs aim to achieve significant gains in efficiency, productivity, and competitive advantage through intelligent automation.
