Meaning ● Churn Rate Analysis, within the SMB landscape, represents a focused evaluation of customer attrition to pinpoint areas impeding sustainable growth. Automation plays a key role, streamlining data collection and reporting for timely interventions. Understanding churn enables targeted improvements in onboarding processes, customer support, and product offerings, thereby reducing revenue leakage and fostering customer loyalty. Strategic implementation of these insights directly impacts profitability and long-term viability. ● For many small and medium sized businesses, high churn rates are a critical problem.
