Meaning ● Chatbot Integrations, within the SMB arena, represent the seamless connection of automated conversational agents with various business systems. These integrations are executed to streamline operations, enhance customer service, and drive growth. By linking chatbots to platforms like CRM, e-commerce, and marketing automation, SMBs achieve heightened efficiency and data-driven decision-making. These chatbots handle inquiries, qualify leads, provide support, and even complete transactions, freeing up human employees for higher-value tasks. Consider how a retail SMB uses a chatbot to answer product questions and process orders directly within their messaging app, resulting in increased sales and reduced wait times.