Meaning ● Business pragmatism, within the SMB sphere, is the adoption of practical, results-oriented strategies focusing on efficient resource allocation. It emphasizes actionable solutions and measurable outcomes, especially pertinent for SMBs navigating growth phases. In the context of automation, business pragmatism dictates selecting and implementing technologies that demonstrably improve operational efficiency and reduce costs without unnecessary complexity. For implementation, it signifies a phased approach, prioritizing quick wins and iterative improvements based on real-world data, fostering adaptability and minimizing disruption.