Meaning ● Automation Intangible Benefits, within the realm of Small and Medium-sized Businesses (SMBs), represent the non-quantifiable advantages stemming from automation initiatives, ultimately bolstering SMB growth. Beyond readily measurable metrics such as cost reduction and increased throughput, these benefits significantly improve organizational agility. Furthermore, intangible gains can encompass enhanced employee morale, fostering a more engaged and productive workforce which is vital for sustainable growth in an SMB context. ● Considering SMB Growth, strategic automation improves brand image, attracting and retaining clients and talent. This reputational improvement is critical for SMB’s competitiveness.
