Meaning ● Automation Culture Measurement, in the context of SMB growth, automation, and implementation, represents the systematic evaluation of how deeply automation is ingrained in a company’s values, behaviors, and operational processes. It’s a critical process because the success of any automation initiative hinges not just on technology, but on the willingness of the workforce to adapt and effectively use those tools. Essentially, it gauges how ready an SMB is to fully benefit from automated workflows and systems. A proper assessment examines employee attitudes toward new technologies, management’s commitment to facilitating automation adoption, and the alignment of these factors with broader business goals.