Meaning ● Artificial Intelligence Metrics, within the context of Small and Medium-sized Businesses, denote the quantifiable measures utilized to assess the performance and efficacy of AI implementations across various business processes. ● Specifically, these metrics provide SMBs with critical data points to evaluate the ROI (Return on Investment) of AI-driven automation initiatives. ● This assessment typically spans key areas such as operational efficiency, customer engagement, sales growth, and cost reduction, enabling data-driven decision-making. ● For example, tracking metrics like ‘Lead Conversion Rate Improvement Post-AI Implementation’ or ‘Reduction in Customer Service Ticket Resolution Time’ are vital. ● In SMBs, where resources are often constrained, carefully selected AI Metrics guide optimization and ensure that automation investments directly contribute to bottom-line growth, streamlining operations and enhancing overall competitiveness within their specific industry. ● The selection and tracking of these metrics should align directly with the SMB’s strategic goals, whether that is increased market share or an expansion of product offerings.