Meaning ● AI Video Repurposing, in the SMB sphere, denotes leveraging artificial intelligence to efficiently transform existing video content into various formats and lengths for different platforms, maximizing reach and engagement. It’s about SMBs getting more from their video assets.
Scope ● Within SMB growth strategies, it supports cost-effective content marketing by expanding a single video’s utility across social media, websites, and email campaigns. Automating video adaptation frees SMB marketing teams to focus on strategy and campaign performance rather than manual video editing. Implementation involves selecting AI tools that align with an SMB’s budget and technical capabilities, ensuring ease of use and seamless integration with existing marketing workflows to generate revenue in new markets. A proper business setup for SMB is paramount.
