Meaning ● AI-Driven User Engagement, within the SMB sphere, signifies utilizing artificial intelligence to automate and enhance interactions with customers, yielding business growth. This encompasses analyzing user data to personalize experiences, automate communication, and predict user behavior for more effective marketing and customer service efforts. For SMBs, this technology allows for scalable, data-informed strategies that optimize limited resources. ● Applying machine learning algorithms to understand customer preferences facilitates personalized content delivery, automated support, and targeted advertising, thereby boosting conversion rates and brand loyalty for resource-constrained businesses.