
Ethical AI in Customer Journey Automation: A Guide
Guide for SMBs on ethically implementing AI in customer journey automation for growth, efficiency, and trust.
Meaning ● AI Accountability, in the realm of SMB operations, denotes the systematic framework for ensuring responsible AI implementation, mitigating risks, and fostering trust. Within SMB growth strategies, it necessitates establishing clear lines of responsibility for AI-driven decisions impacting business outcomes. For automation initiatives, accountability means tracking AI performance against predetermined metrics and rectifying any biases or errors that arise.