Meaning ● Agile Competitive Strategy, within the scope of SMBs, describes the capability to rapidly adapt and respond to market changes, leveraging automation to gain efficiencies and inform strategic choices. ● This is executed by implementing flexible business models, optimized operations, and scalable infrastructure, which in turn, enables businesses to stay competitive through evolving market landscapes. ● Small and Medium businesses should embrace automation to become agile in competitive environments, which reduces operational lag, improves decision-making, and enhances scalability through resource efficiency. ● Ultimately, this will drive SMB growth via better responsiveness to opportunities and threats within their target market. This strategy also permits iterative testing of new strategies or business models and quick pivoting if needed; a stark contrast to static, long-term plans that may quickly become obsolete.