Meaning ● Advanced Data Strategy, within the SMB context, involves a comprehensive and forward-looking plan for leveraging data assets to drive business growth, enhance automation, and optimize implementation processes. This strategic approach enables SMBs to make informed decisions, improve operational efficiency, and gain a competitive advantage through the effective collection, analysis, and utilization of data. It’s about more than simply gathering information; it’s about strategically deploying data to achieve specific business objectives like increased revenue or reduced operational costs within the SMB sector.