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Absorptive Capacity

Meaning ● Absorptive Capacity, in the context of Small and Medium-sized Businesses (SMBs), reflects the organization’s capability to identify, assimilate, transform, and apply external knowledge for innovation and competitive advantage. It is crucial for SMBs seeking growth through automation and the implementation of new technologies.
Scope ● For SMBs, enhancing absorptive capacity involves cultivating an environment that values continuous learning, investing in employee training, and actively seeking external partnerships with technology vendors and industry experts.